- The Coca-Cola Bottle: An American Icon at 100-Art Exhibition at the High Museum of Art in Atlanta, Georgia
- The Coca-Cola Bottle: Inspiring Pop Culture for 100 Years-Traveling Art Tour 14new television and digital films
- Kissed By–Out of Home and print campaign featuring iconic celebrities
- Nobody Like You–New Music Anthem from emerging artist, Francesco Yates
- Kiss The Past Hello–A book published by Assouline and featuring classic and contemporary images of the bottle
- Story of the Coca-Cola Bottle App–Interactive journey for consumers through the Coca-Cola archives in Atlanta
The High Museum of Art, in collaboration with The Coca-Cola Company, will present The Coca-Cola Bottle: An American Icon at 100,a four-part exhibit that will salute the Coca-Cola bottle and its special place in the worlds of art, design and commerce over the past 100 years. For the first time ever, two original Andy Warhol Coke Bottle paintings will be displayed along side more than100 original bottle-inspired artwork sand photographs.The exhibit will also include original bottle prototypes and sketches and will open to the public on Feb.28 and close on Oct.4, 2015.
A traveling art exhibition, The Coca-Cola Bottle Art Tour: Inspiring Pop Culture for 100 Years,will take consumers on a unique, multi-sensory journey featuringan array of Coca-Cola bottle themed art, historical artifacts and interactive experiences which showcase the Coca-Cola bottle’s role in art and popular culture.The exhibition will visit more than 15 countries and travel 62,000 miles around the world in 2015.
The Coca-Cola bottle’s legacy will be explored through film in14unique television and digital filmsthat will be aired globally in 2015. One spotfrom Ogilvy & Mather Paristells the epictale of the creation of the Coca-Cola bottle, as narrated by a big brother to his younger sibling. The bottle travels through distant lands and curious settings, captivating the boy’s imagination. It is through this journey that the bottle obtains its unique features -its iconic curves, its flutes and red ribbon -and gets filled with icy-cold Coca-Cola as it ends its ride back in the hands of the refreshed older brother. The additional spots were produced by Ogilvy & Mather Paris, Wieden + Kennedy Portland, Sid Lee Canada and McCann Madrid.