Sony’s BRAVIA XR A80J OLED TV Bring your family closer together through immersive home entertainment

It’s the most wonderful time of the year and quality time with family remains to be the greatest way to enjoy the season. With the Sony’s BRAVIA XR A80J, you can make your bonding moments more exciting by experiencing the best viewing entertainment at the comfort of your home.

The whole family is in for a treat as Sony’s BRAVIA XR A80J is smart enough to analyze visuals and sound real-time because it is the World’s First Cognitive Intelligence TV*. The Cognitive Processor XR is Sony’s unique technology programmed to detect, enhance, and cross analyze focal points of each scene for both picture and sound so that the TV produces a more natural sense of depth and realism for a better immersive viewing experience.

Family binge-watching sessions are better with the BRAVIA A80J’s XR Picture. Equipped with XR OLED Contrast Pro, the new BRAVIA TV reproduces each scene with detailed shadows and clearer pictures through better contrast and clarity. Treat your family into an extraordinary cinematic experience with XR TRILUMINOS Pro that helps reproduce movie scenes with even richer colors while non-4K contents are upgraded to as close to 4K resolution with XR 4K Upscaling feature. You would also fall in love with this new BRAVIA TV if you’re into fast-paced, action packed sports and movies because of the new XR Motion Clarity. This feature improves motion viewing by cross analyzing the movements in the scene to ensure smooth, bright, and blur-free scenes.

Aside from the visuals, the sound quality is equally important for a complete immersive viewing experience. The XR Sound features a 3D Surround Upscaling that improves surround sound on whatever movie you are watching. Complimentary to that is Sony’s unique Acoustic Surface Audio+ that produces sound directly from the screen. It is packed with powerful actuators behind the TV, vibrating to create acoustics that enhances the production of sound
giving you a more immersive auditory experience.

The BRAVIA XR TV also has The Google TV function which carries pre-installed streaming apps to access a wide range of movies and TV shows that the family will enjoy, as it’s sorted into topics and genres based on your interests. It features voice search, where you can find your favorite content hassle-free, without the need of typing and complicated navigation.

Make game nights more exciting with the A80J, packed with exclusive gaming features that makes it Perfect for PlayStation5®! You will experience ultra-smooth gaming because of the 120Hz high refresh rate and low input lag of just 8.5ms that makes it feel like you’re in the middle of the action with the engaging picture and sound it delivers. This BRAVIA XR TV fronts its compatibility with the PS5, carrying exclusive gaming features. One of which is the Auto HDR Tone Mapping where the PS5 automatically recognizes the connection with the A80J and selects the best HDR setting, so even in high-contrast scenes, you’ll see the crucial details and colors in the brightest and darkest parts of the screen.

In addition, through the Auto Genre Picture Mode, the BRAVIA XR TV also automatically switches into Game mode to make the actions more responsive as it minimizes input lag. Your home entertainment has never been this immersive and fun with the new BRAVIA XR A80J 4K OLED TV by Sony!

For full product information, visit Get the Sony BRAVIA XR A80J 4K OLED TV from Sony Authorized Dealers near you! Suggested Retail Price (SRP) of the 77” size is Php 277,799. Other sizes include the 65” priced at Php 133,399, and the 55” size for Php 99,999. You may also checkout official Sony stores in Lazada and Shopee.

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*Including a processor that cross-analyses multiple picture elements combined with focal
points; recreating human perspective. As of December 2020, no other brand has specifically
claimed such cognitive intelligence for their TV processor. Verified by Strategy Analytics.